Those new to Instagram think that, like Twitter, it’s about putting out one good post after another. It’s also the place where potential followers will make the decision to follow an account or not.

This is the single most important aspect of Instagram, as it’s the main feature of any profile. Image via GraphicChasers.īefore you do anything else, familiarize yourself with the grid. Start with the Big Picture Begin by familiarizing yourself with the grid. This is the art and science of the grid, and this article shows you how it’s done.

Those that have the biggest followings and the greatest reach know how to deploy good design in order to create a shop window that viewers simply can’t walk past. The very best Instagram accounts know the power of first impressions. You see, the very best accounts on Instagram are the ones that package their content in an enticing and captivating way. What did they have in common? What was it that made you follow them? Chances are, you took one look at their grid - all their posts lined up in neat little squares on their profile - and you thought: “Wow, that looks good.” Think about any of the accounts you have followed recently on Instagram. Here are ten eye-grabbing styles that will inspire you. The best Instagram accounts are the ones that speak directly to your own sensibilities.

Grid layout for instagram